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What is a Brand Book?
A brand book is the foundation for building a strong and recognizable brand. It defines the idea, style, and rules by which the brand interacts with its audience. We specialize in creating brand books for companies, paying special attention to details, aesthetics, and a consistent image across all touchpoints.
Our Projects
We have created brand books for companies, helping clients achieve their goals and strengthen their market position. Project examples showcase these accomplishments.
1
Diving into the Business
We study the company's features and goals, as well as its products or services.
2
Audience Analysis
We identify the target audience, their needs, and expectations.
3
Positioning Development
We create a unique brand positioning in the market.
4
Visual Style Creation
We develop elements of the visual style: logo, color palette, fonts, and other visual components.
Our Process
We create brand books by diving into the business and developing positioning and visual style.
Brand Book Advantages
Creating a brand book ensures a consistent visual and verbal representation of your brand.
Consistent Visual Identity
A brand book defines a consistent style and design, which enhances brand recognition.
Consistent Communication
All elements of the brand’s communication become consistent and clear to the audience.
Boosting Brand Image
A clear structure and set of rules help create a positive impression of the brand.
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